Smallest e-cigarette launched

The U.K. e-cigarette company Vapourlites has launched what it claims is the world’s smallest e-cigarette.

The company is marketing the new product as a “try it” gadget that is a perfect check-out buy for people planning to cut down on or quit traditional-cigarette smoking at Christmas or the New Year.

A “soft feel,” 7 cm Vapourlites Micro is said to deliver nicotine equivalent to about 15 tobacco cigarettes.