Anti-tobacco campaign to be televised

A three-month anti-tobacco campaign on Bangladeshi television is seeking to create awareness about the adverse impacts of tobacco and motivate people to abide by the provisions of the country’s new tobacco control act, according to a story in The Financial Express quoting a UNB news agency report.

The campaign, which is said to have been organized by Progga (Knowledge for Progress) and supported financially by the Campaign for Tobacco-Free Kids and Bloomberg Philanthropists, will appear on five private television channels.

The new control act, called the Smoking and Use of Tobacco Products Control (Amendment) Act, 2013, provides for three months imprisonment and a fine of BDT100,000 for those found to have published or broadcast tobacco advertisements; so just about the only television exposure people will have to tobacco products will be through the campaign.