• November 17, 2024

Price rises likely to greet smokers early next year

Moroccan smokers might have to pay more than they do now for their favorite cigarettes from January 1, according to a Morocco World News story quoting the December 5 issue of the business weekly, La Vie Eco.

La Vie Eco reported that a request had been submitted to the Prices and Competition Commission of the Ministry of General Affairs by the local subsidiary of Imperial Tobacco [Altadis Maroc] to increase the price of a pack of Marquise, the most popular brand in Morocco, by 50 cents.

At the same time, Philip Morris International had submitted a request to increase the price of a pack of Marlboro, the second most popular brand in Morocco, by 1 dirham.

The proposed increases were said to have been prompted by a new tax that had been imposed on manufactured tobacco.

The business weekly went on to say that PMI and British American Tobacco were planning to reintroduce a number of brands to the Moroccan market, including Philip Morris, at 20 dirham per pack, and, in the case of BAT, Lucky Strike, at 22 dirham.