Dan Carr, a veteran consumer packaged goods and tobacco industry leader, is joining ITG Brands as president, effective Nov. 7.
Carr will assume oversight of the company’s sales, marketing and operations functions. He will report to CEO David Taylor.
“Dan comes to ITG Brands with a powerful combination of fast-moving consumer packaged goods experience and extensive tobacco qualifications in both smokeless and cigars,” Taylor said.
Carr began his career in the consumer packaged goods industry with Scott Paper, which later merged with Kimberly-Clark Corp. He joined General Cigar in 1996 and became vice president of sales in 1998. He went on to accept positions of increasing responsibility and leadership that broadened his scope to marketing, operations and supply chain, ultimately serving as president of General Cigar, which was fully acquired by Swedish Match in 2005 and now owned by Scandinavian Tobacco Group.
“Dan has aligned teams of varying sizes and has done so multiple times in the tobacco industry,” Taylor said. “He understands distribution channels, regulatory challenges and the different levers that can be pulled to drive growth. He recognizes what it takes to drive a U.S. business in collaboration with a global strategy.”
In addition to a B.S. degree in business administration from Ramapo College in New Jersey, Carr’s education and accreditation background includes the Harvard Business School’s Advanced Management Program.
He serves on various boards, including those of the Cigar Association of America and the Tobacco Merchants Association. Carr also serves the University of Richmond’s Robins School of Business executive advisory council.
Based in Greensboro, North Carolina, USA, ITG Brands was formed in 2015 and is the third-largest tobacco manufacturer and marketer of tobacco products in the United States.
Its brands include Winston, Kool, USA Gold and Maverick cigarettes, and Dutch Masters, Backwoods and Phillies cigars. The company also sells Blu e-Cigarettes.