Beige Market Intelligence has published a new report on the e-cigarette market, titled Global vapor market (e-cigarette and vaporizer) strategic assessment and forecast till 2021.
The report notes that the global e-cigarette market is growing at a tremendous rate due to an increase in its popularity in North America and Europe.
According to the authors, cigalikes are going to enjoy significant demand in countries such as China and Malaysia
Many tobacco companies are dedicating a substantial portion of their budget to study the side-effects of e-cigarettes, according to the report.
For instance, Reynolds American increased its R&D expenses by 27 percent in 2015, mainly due to the investment and development of alternative products for tobacco. The market is also witnessing the introduction of innovative solutions such as new flavors, advanced and powerful vaping devices, and Bluetooth-enabled e-cigarettes.
The authors predict that North America will continue to dominate the global e-cigarette market