• May 23, 2024

More plain packaging

 More plain packaging

No eye candy

Sri Lanka’s Cabinet has approved a proposal for the imposition of standardized tobacco packaging, according to a story by Manjari Peiris for the Asian Tribune.
The proposal was said to have been submitted by the Minister of Health, Dr. Rajitha Senaratne.
The story said that standardized packaging required the removal of all branding, including colors, imagery, corporate logos and trademarks.
Brand names were printed in a specified size and font, and in a specified position on the pack.
Otherwise, packs were presented in a standard, specified color, and included health warnings, mandated information and tax stamps.
It wasn’t clear whether the above specifications were the ones proposed by the health minister and accepted by the Cabinet; or whether they were simply those generally used in countries where such packaging has been introduced already.