What’s in a name?

Tobacco Reporter readers who are suffering a bout of Monday blues might do well to visit Dr. Michael Siegel’s tobacco blog and, especially, The Rest of the Story, here.

It will leave you laughing out loud or crying into your pretzels. Either way, you’ll know you’re alive.

Siegel, who is a Professor in the Department of Community Health Sciences, Boston University School of Public Health, on February 21 posted a piece on the 25th annual meeting of the Society for Research on Nicotine and Tobacco, which was held on February 20-23 at the Hilton San Francisco, Union Square, San Francisco, California.

It is difficult to report on the piece without spoiling it for readers, but, suffice to say, it concerns the Janus head of sponsorship.