‘African Americans Bear Brunt of Menthol’

African Americans represent 12 percent of the U.S. population but carried 41 percent of all menthol smoking-related premature deaths in the United States between 1980 and 2018, according to a new study researchers believe is the first to quantify the impact menthol cigarettes have had in Black communities across the country.

“It is well known that tobacco companies, in the 1960s and 1970s, targeted menthol cigarettes to African American communities, and menthol cigarettes became ubiquitous in those communities,” said David Mendez, lead author of the study and an associate professor in the Department of Health Management and Policy at the University of Michigan School of Public Health.

Menthol cigarettes were responsible for 1.5 million new smokers, 157,000 smoking-related premature deaths and 1.5 million life-years lost among African Americans between 1980 and 2018, according to the study. Relative to the general population, these figures represent, respectively, 15 percent, 41 percent and 50 percent of the total damage caused by menthol cigarettes during that period, despite African Americans constituting only 12 percent of the total U.S. population.

For their analysis, published in Tobacco Control, researchers utilized a simulation model they had developed for a population-wide study published earlier this year. They also used data from the National Health Interview Survey to feed the model with information specific to the African American community.

“Half of the life-years lost during this period due to menthol smoking occurred among African Americans, and our study results are likely to be conservative,” said study co-author Thuy Le. “Menthol cigarettes are an important contributor to health disparities in this country, and removing menthol cigarettes from the market will save thousands of lives, particularly among African Americans.”