Convinced that its earnings fall short of potential, Zimbabwe has set out to capture more value from its tobacco business.
By growing the crop and moving up the value chain, the country aims to build a $5 billion tobacco industry by 2025.
Will it succeed? Read our special report about the challenges and opportunities associated with Zimbabwe’s Tobacco Value Chain Transformation Plan.
Zimbabwe’s minister of agriculture, Anxious Jongwe Masuka, explains how the country will build a $5 billion tobacco industry by 2025.
Boosting production through innovation
Leaf merchants urge sustainable growth.
Leaf dealers look forward to a good quality crop.
The plan dovetails with Zimbabwe’s desire to capture more value from tobacco.
The project fits with Zimbabwe’s desire to capture more value from its tobacco business.
Zimbabwe’s attempt to diversify into cannabis is proving more challenging than some anticipated.
Cavendish Lloyd has started growing low-nicotine flue-cured tobacco in Zimbabwe for shisha applications.
A cigar manufacturer hopes to move Zimbabwe’s tobacco exports up the value chain.
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Tobacco auction floors will open March 13, according to the TIMB. Contract floors will open March 14.
Industry representatives expect firm prices this year to help offset higher production costs.
Tobacco growers want a greater share of the wealth generated by exports of their golden leaf.
Small-scale growers in particular remain heavily dependent on tobacco.
The country earned nearly 3.5 times as much from tobacco sales this month than it did in the comparable 2023 period.
The measure aims to stop tobacco diseases carrying over from one season to the next.