JTI expands Camel offering in Japan

Japan Tobacco Inc. said today that it was expanding the distribution of Camel Black Box (10 mg tar) and Camel White Box (6 mg) in Japan.

These products, which are currently on sale in more than 20 countries, most of them in Europe, were launched in selected retail stores across Japan, excluding Okinawa, in the middle of January.

Now, in response to positive feedback, they are to be made available in all outlets in Tokyo and Kanagawa, as well as in the selected outlets where the products are already on sale.

The two products are said to offer a distinctive American-blend smoke and to be packed in stylish, curved packs.