The multinational is now aiming for a U.S. debut in the fourth quarter of 2024.Read More
Tags :IQOS
Media aimed at Israel’s general public tend to rely less on PMI information, study finds. Read More
By casting doubt on PMI’s figures, anti-tobacco activists try to derail IQOS' U.S. launch.Read More
The public may comment on the IQOS applications until a yet-to-be-announced date.Read More
Starting next month, PMI will be free to compete with its bestselling noncigarette brand. Read More
The resolution of an IP dispute has removed a hurdle to selling the product in the U.S.Read More
The launch marks the 10-year anniversary of the tobacco heating product.Read More
Intangible assets remain a major contributor to the real value generated by the tobacco industry. Read More
Smoke-free products approach 40 percent of PMI’s net revenues and gross profit. Read More
The company aims to create a smoke-free future in the Gulf Cooperation Council.Read More