A survey of more than 1,200 adults conducted on behalf of Health Coalition Aotearoa finds strong public support in New Zealand for tighter nicotine regulation, including the reintroduction of very-low-nicotine cigarettes, while also highlighting widespread concern about industry influence on policy. The research shows that over half of respondents favor bringing back low-nicotine cigarettes and roughly two-thirds believe the tobacco industry influences government decisions, while support for newer products such as nicotine pouches remains limited, with more respondents opposing than supporting their retail sale.
Tag: New Zealand
-
BAT NZ Revenue Down 29% Amid Rising Illicit Trade
British American Tobacco New Zealand reported a sharp decline in financial performance in 2025, with revenue falling nearly 29% year over year to NZ$180.7 million ($106.6 million), which the company attributed in part to the growth of the illicit tobacco market. According to The Post, industry estimates suggest illicit products accounted for 27.2% of consumption in 2024, equating to roughly NZ$600 million ($354 million) in lost excise revenue, as high cigarette taxes continue to push consumers toward the black market.
The downturn was reflected across key business indicators, including a significant drop in inventory levels and reduced tax payments, while dividend payouts to the parent company remained stable. BAT has called for stronger enforcement measures, including tougher penalties and retailer licensing, as illicit trade expands alongside broader market shifts such as declining smoking rates and rising vape use.
-
Illicit Cigarettes Undermine Health Warnings in New Zealand
A Radio New Zealand investigation found black market cigarettes widely sold in Auckland without mandated health warnings, often at prices as low as NZ$13 ($7.67) per pack—less than a third of legal products. Under New Zealand law, tobacco packaging must carry graphic health warnings covering at least 75% of the pack, but most illicit products lack these labels, making enforcement more difficult for authorities.
Public health experts say the absence of warnings and lower prices are undermining efforts to reduce smoking, particularly among low-income groups and young people. Officials note that non-compliant packaging is a key indicator used to identify illegal products, while penalties for violations include fines of up to NZ$600,000 ($354,000) for manufacturers and prison terms or fines for retailers.
-
NZ Retailers Want Crackdown to Avoid Australia’s Illicit Tobacco Crisis
Retail NZ is calling for the government to establish an urgent multi-agency task force to combat the growing illicit tobacco trade, warning that New Zealand risks facing the kind of organized crime activity seen in Australia if enforcement is not strengthened. In a report released April 13, Chief Executive Carolyn Young said black-market cigarettes are now being sold openly in some Auckland shops at steep discounts, undermining tobacco control measures and exposing retailers to criminal pressure.
Retail NZ is urging coordination between police, customs, and the Ministry of Health, tougher penalties, and an independent roundtable to address the issue, noting that current enforcement is fragmented and sanctions remain low. Under existing law, selling illicit cigarettes can carry penalties of up to six months’ imprisonment or a NZ$20,000 ($11,800) fine, while importing tobacco without paying excise duty violates customs regulations.
-
IMF Calls for Risk-Proportionate Nicotine Taxes
A report by the International Monetary Fund earlier this month called for risk-proportionate taxation of nicotine products, arguing that excise policies should better reflect relative health harms. The IMF paper states that while newer alternatives such as vapes, nicotine pouches, and heated tobacco products are not risk-free, they expose users to fewer toxicants than combustible cigarettes and therefore warrant lower tax rates that can be adjusted as evidence evolves. The authors suggest that aligning fiscal policy with health outcomes could support smoking reduction by incentivizing consumers to shift toward less harmful products.
Writing for Filter, Kiran Sidhu said the report has drawn support from tobacco harm reduction advocates, who say it reinforces longstanding arguments that price differentials can accelerate declines in cigarette use, citing examples such as New Zealand where lower-risk products and tax gaps have coincided with falling smoking rates. The report also implicitly challenges approaches backed by the World Health Organization that favor equal taxation across nicotine categories, warning that misaligned policies may sustain cigarette consumption or push users toward illicit markets, while emphasizing that taxation remains a key lever for shaping public health outcomes.
-
New Zealand Partners with Vape Company That Sued it Five Times
Health New Zealand has partnered with Alt NZ Limited to supply free vape kits through 29 national stop-smoking services, distributing over 7,000 kits thus far. The NZD 500,000 ($295,000) procurement followed an open process requiring compliant closed-pod devices and refills, with strict adherence to tobacco control policies. Alt previously challenged the Ministry of Health in five court cases between 2023 and 2025 over nicotine limits, arguing its best-selling products exceeded 28.5 mg/mL and accounted for 85% of revenue. The courts largely upheld the Ministry’s regulatory changes, which lowered the maximum nicotine level from 50 mg/mL to 28.5 mg/mL.
Alt director Jonathan Devery said higher nicotine strengths are more effective in helping smokers quit, while Health NZ noted the program begins users on 28.5 mg/mL for six weeks before tapering down. All products meet legal and compliance standards, with the Ministry emphasizing that regulated levels are sufficient to support cessation.
-
South Korean Ring Smuggling to ‘High-Priced’ Markets
Authorities in South Korea referred 11 people to prosecutors after uncovering a smuggling ring that shipped 900,000 packs of genuine and counterfeit cigarettes to high-price markets, including Australia and New Zealand. According to Incheon Regional Customs, the group exploited price gaps between countries, buying cigarettes domestically for around 4,500 won ($3.06) per pack and reselling them abroad, where prices can exceed 41,000 won ($27.88). The operation allegedly generated about ₩1 billion ($680,000) in profit from more than 70 shipments between March 2024 and March 2025. Investigators say the ring recruited convenience store owners to source legitimate cigarettes and also purchased large quantities of counterfeit products through illegal channels, disguising shipments as items such as rubber mats before sending them overseas by courier.
-
Stores in Stores Finds Loophole in NZ Vape Regs
Many general retailers in New Zealand have found a loophole to flavored vape restrictions by setting up stores within stores, research from Massey University has found. Regulations permit only specialist vape retailers to sell the full range of vape flavors if vaping products make up at least 70% of their sales, while general retailers are limited to mint, menthol, and tobacco flavors. The study found that 44% of 160 specialist vape outlets surveyed operated within larger stores, such as dairies and gas stations.
Casey Costello said specialist retailers are not allowed to display products outside their stores or allow under-18s to enter, adding that enforcement activity has increased and youth vaping rates are reportedly declining. Meanwhile, the Vaping Industry Association of New Zealand (VIANZ) acknowledged the store-within-a-store model as an unintended loophole and expressed support for closing it, stating specialist vape retailers should operate as standalone premises with strict age-verification and compliance standards while preserving adult access to regulated smoke-free alternatives.
-
CAPHRA Urges Review of FCTC Following U.S. WHO Exit
The Coalition of Asia Pacific Tobacco Harm Reduction Advocates (CAPHRA) is calling on governments across the region to reassess the World Health Organization’s Framework Convention on Tobacco Control (FCTC) following the United States’ withdrawal from the WHO and criticism of the agency from New Zealand Foreign Minister Winston Peters. CAPHRA argues that while the FCTC formally recognizes harm reduction under Article 1(d), current policy implementation has not consistently supported reduced-risk alternatives such as vaping and nicotine pouches.
CAPHRA representatives say restrictions on safer nicotine products risk slowing smoking decline and expanding illicit markets. The group pointed to New Zealand’s smoking rate, which has fallen to 6.8%, as evidence that regulated harm reduction strategies can accelerate public health gains. CAPHRA is also urging greater transparency in FCTC Conference of the Parties proceedings and broader engagement with independent scientists and consumer groups, arguing that future tobacco control policy should be measured by reductions in smoking prevalence and disease outcomes rather than product bans.
-
New Zealand Approves First Product to Help Quit Vaping
The New Zealand Medicines and Medical Devices Safety Authority (Medsafe) approved the country’s first nicotine replacement therapy product specifically indicated to help people quit vaping. Medsafe is recommending Nicorette QuickMist for vapers looking to quit, a product that has been on the market for years for cigarette smokers. Asthma and Respiratory Foundation chief executive Letitia Harding said the approval recognizes vaping addiction as a growing issue and cited 2024 survey data showing 20% of Year 12 and 26% of Year 13 students reported vaping in the previous week. The Foundation is also calling for tighter vaping regulations, including halting new specialist vape retailers and restricting general retail sales.