Haypp Group announced that Zyn Ultra nicotine pouches are available through its U.S. online retailers, Nicokick.com and Northerner.com, as of June 15. The new Zyn format contains 20 pouches per can, compared with 15 in the flagship lineup, and will initially launch in 9 mg strength across eight flavors, with an 11 mg range scheduled to follow later in June. Haypp said the rollout expands its portfolio of more than 300 nicotine pouch products and follows the resumption of direct-supplied Zyn sales in the U.S. in September 2025.
Tag: Zyn
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Health Canada Issues Recall for Zyn, Siberia Pouches
Health Canada issued a nationwide recall for Siberia and ZYN nicotine pouches last week, saying the products are being sold without market authorization. The recall covers Siberia 35 mg pouches and Zyn 6 mg varieties across multiple flavors and all lots, with officials classifying it as a Type II risk, meaning potential temporary health effects but low likelihood of serious harm.
Consumers are advised to check whether their products are affected, contact their healthcare provider before stopping use, and report any adverse effects or safety concerns to Health Canada, which is also directing users to the recalling firm for further information.
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Zyn Expanding Flavors in the Philippines
Philip Morris International expanded its Zyn nicotine pouch portfolio in the Philippines with the introduction of new variants, including Cool Breeze in a 1.5mg strength and the Tropical flavor in 3mg and 6mg strengths. The update broadens the brand’s existing strength architecture in the market, which now spans 1.5mg, 3mg and 6mg across multiple flavors listed on its official Philippines website.
According to the company, the 1.5mg Cool Breeze variant is positioned as a lower-strength option aimed at adult nicotine consumers who are new to nicotine pouches, while higher strengths will continue to serve existing users. The Tropical flavor is currently available in 3mg and 6mg formats, further expanding ZYN’s flavor range in the Philippines.
The Philippine portfolio also includes several flavors such as Fresh Breeze, Dark Purple, and Espressino across different nicotine strengths.
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PMI to Present at the dbAccess Global Consumer Conference
Philip Morris International Inc. said it will host a live webcast of remarks and a Q&A session with CEO Jacek Olczak at the 2026 dbAccess Global Consumer Conference on June 2, at 11:15 a.m. CET. The session will be streamed live and made available for replay for one year via the company’s investor relations channels, including its mobile app and website.
The event will provide an update on PMI’s strategy as it continues to position itself as a “smoke-free” consumer goods company, with a portfolio spanning cigarettes and reduced-risk products such as heat-not-burn devices, nicotine pouches, and e-vapor products. The company also highlighted ongoing regulatory milestones, including U.S. FDA authorizations for products such as Zyn nicotine pouches and IQOS devices, as it continues to expand its investor communications around its long-term transition strategy.
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Tobacco-Free Kids Launches Campaign to End F1’s Tobacco Ties
Today (March 28), the Campaign for Tobacco-Free Kids launched a new advertising initiative, “End the Formula,” ahead of the May 3 Miami Grand Prix, calling on Formula 1 to eliminate all tobacco-related sponsorships. The campaign targets partnerships between major F1 teams and companies, including Philip Morris International and British American Tobacco, which promote nicotine pouch and e-cigarette brands such as Zyn, Velo, and Vuse through branding on cars, driver apparel, and digital media. The campaign ties into similar efforts that began in March, which included ads, coordinated outreach with 162 organizations across 57 countries, and more than 25,000 petition messages urging F1 and affiliated partners to end these sponsorship arrangements.
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Philippines Advocates Alleging Violations from Zyn, IQOS
Anti-smoking groups in the Philippines are calling on the Department of Trade and Industry (DTI) to act on complaints alleging violations of the Vape Regulation Act of 2022 by brands including Zyn and IQOS, according to the Sun Star. Advocacy organizations claim the products were promoted at public events such as the Sinulog Festival and through collaborations with artists, which they say are prohibited under the law that bans sponsorships and celebrity endorsements tied to nicotine products.
Additional concerns were raised over product compliance, with some groups alleging that Zyn nicotine pouches are being sold without proper registration. The DTI, which has jurisdiction over vape-related regulation, is being urged to investigate and enforce existing rules, as advocates warn that continued non-compliance could increase youth exposure and undermine public health protections.
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PM Plans Zyn Expansion in Tokyo
Philip Morris Japan announced it plans to expand sales of its oral nicotine pouch product “Zyn by IQOS” in Tokyo, with a broader rollout beginning May 11 across IQOS stores and convenience retailers. The product will be offered in Cool Mint, Spear Mint, Apple Mint, and Peach flavors, each with “low” and “medium” strength options. The company said the expansion reflects growing demand for discreet, smoke-free alternatives that can be used in a wider range of settings.
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PMI Reduces Zyn Production in Owensboro
Philip Morris International announced it will scale back production at its Swedish Match facility in Owensboro, Kentucky, shifting part of its Zyn nicotine pouch operations from a 24/7 schedule to a 24/5 schedule beginning in early July, according to The Owensboro Times. The adjustment primarily affects the Zyn Flagship department, which will return to a five-day, three-shift model under the terms of the existing collective bargaining agreement.
The company said the move reflects changing market conditions, with production currently exceeding demand following a period of rapid growth and capacity expansion. PMI invested more than $230 million into the Owensboro site in 2024, increasing output and adding approximately 450 jobs to support strong demand for Zyn products.
PMI emphasized that the change is a production realignment rather than a reduction in long-term commitment to the facility, noting that other operations, including Zyn Ultra production and maintenance, will remain on a 24/7 schedule. The company said it will work with union leadership on staffing adjustments and indicated the schedule could return to continuous operations if demand increases.
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PMI Expands Ducati Partnership to Promote Zyn
Philip Morris International expanded its long-standing partnership with Ducati Corse, announcing that its Zyn nicotine pouch brand will be featured on MotoGP race liveries at select events starting in the 2026 season. The move marks a new phase in the collaboration, which dates back to 2003, and reflects PMI’s continued focus on promoting smoke-free products through high-profile global platforms.
PMI said the partnership aligns with its broader strategy to grow its oral nicotine portfolio, with ZYN positioned as a key driver in the company’s transition away from cigarettes. Ducati said the renewed agreement builds on a shared emphasis on innovation and performance, as both organizations look to extend their presence and engagement with adult consumers in international markets.
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PMI to Double Zyn Investment in Ukraine
Philip Morris International said it plans to invest $10 million in 2026 to expand the nicotine pouch category in Ukraine and launch a new line of Zyn, following a $5 million investment in 2025. According to Interfax Ukraine, the company said funds will support portfolio expansion, infrastructure, and adult consumer awareness. The new “dry” pouches contain no water or glycerin, are smaller, less flavored, and range from 1.5 mg to 6 mg nicotine across nine SKUs. Initial supply will be imported from Sweden.
The company estimates nicotine pouches in Ukraine could grow 20% annually. PMI cited Zyn’s U.S. marketing authorization from the U.S. Food and Drug Administration as supporting further investment. PMI reported that smoke-free products were available in 105 markets at the end of 2025, used by 43 million adult consumers, and accounted for 41.5% of net revenue.