• May 2, 2024

Swisher Pledges $1 Million in Philanthropy

 Swisher Pledges $1 Million in Philanthropy
Image: Tobacco Reporter archive

Swisher, a family-owned company headquartered in Jacksonville, Florida, USA, pledged $1 million in donations in 2023, reports GlobeNewswire.

With a refreshed strategy led by Marisa Brighton, Swisher’s senior director of community engagement, the 162-year-old company is placing a renewed emphasis on supporting community causes that tie directly to its core values and shared priorities with employees.

Swisher’s philanthropic efforts will focus on four key areas, including supporting the nation’s heroes and families, community health and well-being, community revitalization, and higher education through strategic partnerships and programs.

“Swisher has long been recognized for its dedication to community service and philanthropy in Jacksonville and beyond,” stated Brighton. “We are reigniting our legacy by forging deeper connections and cultivating enduring partnerships that enhance the quality of life for our community.”

This revitalized focus on community engagement aligns closely with the vision of Swisher President and CEO Neil Kiely.

“As a family-owned company, we carry a profound sense of responsibility to make meaningful investments in the communities where we live and operate,” said Kiely. “Marisa shares this passion and is already establishing key partnerships with esteemed and trustworthy community service providers.”

Swisher commits to investing a minimum of $1 million in community causes and philanthropic initiatives throughout 2023, with a primary focus on Jacksonville.

This investment will be channeled through partnerships with local and national organizations that align with Swisher’s core values and strategic focus areas.