Vuse Debuts in Korea
Image: Korea Herald
BAT Rothmans, the Korean unit of BAT, debuted Vuse 800 in Korea, marking the first launch in Asia, according to The Korea Herald.
The battery-powered e-liquid cigarette product allows up to 800 puffs without charging. There are four flavor options available.
In the U.S., Vuse accounts for nearly half the market.
