Beginning today (January 16), Mexico has implemented a sweeping ban on the marketing, importation, and sale of electronic cigarettes and vaping devices following a reform to the General Health Law published in the Official Gazette of the Federation. The measure establishes an absolute prohibition covering all electronic smoking devices, including disposable, rechargeable, and nicotine-free products, as well as their accessories and substances, and bars any form of advertising or promotion in all media.
While personal possession and consumption will remain legal as long as there is no commercial intent, violations of the new rules may result in prison sentences of one to eight years and fines of up to 2,000 times the daily value of the Unit of Measurement and Update (UMA). Health authorities are also empowered to seize products and shut down noncompliant establishments.
