Japan Tobacco (JT) will expand its Nordic Spirit refresh pouch portfolio beginning October 6 with three new variants—Sweet Mint Medium, Sweet Mint Strong, and Cool Mint X-Strong—available through the CLUB JT online shop at ¥500 ($3.10) per pack. The launch broadens the brand’s offering across three stimulation levels, targeting consumers seeking smoke- and odor-free oral nicotine products that can be used hands-free.
At the same time, JT will expand distribution of the previously limited Tropical Mix Medium and Cool Mint Strong variants nationwide through retailers including Seven-Eleven, Lawson, and NewDays. JT said the wider rollout signals its continued investment in expanding Nordic Spirit’s retail presence and product range in Japan, while leveraging customer demand for its existing limited-channel products.
