Reynold American’s WaterHub Recognized

Reynolds American Inc. (RAI) has been recognized with a 2024 SEAL Business Sustainability Award in the environmental initiative award category for its WaterHub project under construction at the Reynolds Operations Center in Tobaccoville, North Carolina, USA.

The SEAL Business Sustainability Awards honor leadership, innovation and commitment to sustainable business practices.

The Environmental Initiative Award evaluated applicants on impact metrics, innovation and uniqueness of the initiative, sharing of insights and best practices along with investment of organizational leadership capital.

Reynolds’ award-winning initiative, the WaterHub, is an advanced water recycling facility and product of a subsidiary of NextEra Energy Resources, and one of few water recycling projects of its scale. Once construction is complete, the WaterHub is expected to reclaim more than 60 million gallons of water per year, equivalent to the annual water supply of approximately 550 average U.S. households.

“We are proud of all the efforts being made across the Reynolds American organization to preserve and make efficient use of the precious natural resources we rely on to run our business,” said RAI Executive Vice President of Operations Bernd Meyer in a statement. “This SEAL recognition is a testament to our sustainability progress and the expected positive impact of the WaterHub, our advanced water recycling facility at our largest manufacturing facility, in collaboration with NextEra Energy Resources.”