Tobacco excise revenues in the Netherlands fell to €2.55 billion in 2025 from nearly €3 billion a year earlier, despite multiple tax increases, according to Statistics Netherlands. Cigarette excise duties have doubled since 2020, while taxes on smoking tobacco have more than tripled, pushing the minimum price of a pack of cigarettes to €7.81.
The decline in revenue coincides with falling smoking rates and shifting consumer behavior. The share of smokers dropped from one in four in 2015 to one in six in 2025, while daily smoking also declined. At the same time, more consumers are purchasing tobacco abroad, with cross-border buying rising significantly, and vaping uptake increasing in recent years.