Today (January 27) marked the official launch of Pangea Cigars, a new premium cigar manufacturer founded by industry veterans Ibis Luis and Anna Ayupova. “Built around a philosophy of disciplined growth, refined craftsmanship, and understated luxury, the brand positions itself as performance-driven rather than trend-led,” the new company said in a press release.
According to the Miami-based company, the name Pangea draws on the ancient supercontinent to symbolize connection and unity, reflecting the founders’ view of cigars as a shared cultural experience. Luis brings more than 15 years of experience across premium cigar retail, brand development, and manufacturing, including a six-year tenure with Plasencia Cigars, while Ayupova contributes a global background in luxury hospitality, executive leadership, and cigar and wine curation. As part of its debut, Pangea is collaborating with Indiana Ortez of Casa de Ortez on its inaugural product, with blend details and a release timeline to be announced as the company establishes its foundation and visual identity.

