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Tag: Plasencia

  • Ibis Luis Leaving Plasencia Cigars

    Ibis Luis Leaving Plasencia Cigars

    Plasencia Cigars announced today (March 14) that Ibis Luis would be leaving the company after six years as its sales and marketing specialist. Luis is a Certified Bourbon Steward, a Certified Cigar Sommelier, and somewhat of a celebrity in the cigar world.

    “Ibis has been an incredible member of our team, profoundly shaping our brand and forging strong customer bonds,” said company vice president Jose Luis Plasencia. “While we will deeply miss her presence, we are thrilled that she will remain with us as a consultant. We eagerly anticipate this new chapter in our collaboration and her journey.”

    “Working with the Plasencia family has been an incredible experience, filled with growth, learning, and cherished memories,” Luis said. “They welcomed me as part of their family, and I am deeply grateful for the opportunities. While I am stepping away from my full-time role, I am overjoyed to continue my connection with them as a consultant. The Plasencia’s have a special place in my heart, and I look forward to contributing to their legacy in this new capacity.”

  • Plasencia Cigars Tabs New CEO

    Plasencia Cigars Tabs New CEO

    Plasencia Cigars announced that Edward “Ed” Bello will become its chief executive officer effective April 1, at which time he will work with current CEO Jim Young for three months to ensure a smooth transition. Young will then continue as an advisor and board member.

    Most recently Bello was the CMO of Catalyst Spirits, a start-up brand incubator. Prior to that he spent nearly 15 years with Diageo in the alcoholic beverage industry and 13 years at Procter & Gamble.

    “I am delighted to join Plasencia Cigars and am excited to help the company fulfill the amazing future that the Plasencia brand clearly possesses. I am humbled that the Plasencia family place their trust in me to lead this effort and the amazing team already in place. I look forward to working closely with the family, with Jim and with the team to fulfill the promise that the Plasencia brand clearly holds.” 

    Since 1865, the Plasencia family has been making cigars and growing first-class tobacco, today harvesting more than 4,000 acres in Nicaragua and Honduras.