California Attorney General Rob Bonta announced the release of the state’s first-ever Unflavored Tobacco List (UTL), created under Assembly Bill 3218 (Wood, 2024). The list identifies unflavored tobacco products that may be legally sold under California’s flavored tobacco restrictions. Any covered product not included on the UTL is deemed flavored and prohibited from sale.
To be considered for the initial list, manufacturers and importers were required to submit applications by October 9, 2025. All timely submissions have now received a determination, while ongoing registrations remain open. State officials warned that products not registered and listed on the UTL are subject to seizure and penalties.
Enforcement of the flavored tobacco ban is led by the California Department of Public Health, with support from the Department of Tax and Fee Administration and state and local law enforcement. While enforcement will prioritize clearly flavored products, authorities said the UTL is intended to provide clarity for regulators, retailers and manufacturers and strengthen oversight aimed at reducing youth tobacco use.



