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Tag: tobacco sales

  • Malawi’s Tobacco Revenue Down 31% Through Nine Weeks

    Malawi’s Tobacco Revenue Down 31% Through Nine Weeks

    Malawi’s 2026 tobacco marketing season generated K258.5 billion ($149 million) in sales during its first nine weeks, with farmers selling 71.8 million kg of tobacco at an average price of $2.07 per kg between April 20 and June 19, according to official market data. The performance, however, remains below 2025 levels, when 86.5 million kg were sold at an average price of $2.48 per kg, leaving a 30.7% loss in revenue from a year ago.

    Market conditions improved as the season progressed, with rejection rates at auction floors falling from more than 90% early in the season to around 60%-62% since week seven. Overall market uptake reached 96%, reflecting strong buyer demand for acceptable-quality leaf. However, auction sales accounted for just 39.4% of total transactions, underscoring the growing importance of contract farming in Malawi’s tobacco sector. While improved uptake and lower rejection rates have supported market efficiency, weaker global prices and reduced crop volumes continue to weigh on farmer revenues.

  • Zimbabwe Orders Buyers to Get Active as Tobacco Market Starts Slow

    Zimbabwe Orders Buyers to Get Active as Tobacco Market Starts Slow

    Zimbabwe’s government ordered licensed tobacco merchants who have not yet participated in the 2026 marketing season to begin buying within 14 days or face regulatory action, amid concerns that low buyer turnout has contributed to weak auction prices. The directive from the Tobacco Industry and Marketing Board requires non-participating merchants to explain their absence and outline planned purchase volumes to ensure competition in the market. Only seven of 43 registered buyers were active during the opening days of the season, prompting some farmers to withdraw bales while waiting for better prices.

    Officials say the market is currently in its price-discovery phase and expect prices to firm as more buyers enter the floors and competition increases, however, farmers are concerned as early-season figures show auction sales significantly lagging behind last year. As of March 5, 626,742 kg of tobacco had been sold for $1.79 million compared with 1.24 million kg worth $4.17 million during the same period in 2025. The average price also dropped to $2.85 per kg from $3.35 a year earlier.