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Tag: Tucker Carlson

  • ALP Plans Expansion into 11 International Markets

    ALP Plans Expansion into 11 International Markets

    ALP announced that it will launch online sales for its nicotine pouches in 11 international markets starting in July, CEO Lorenzo De Plano told Reuters. De Plano said ALP, co-owned by Tucker Carlson and Turning Point Brands, is currently the fourth- or fifth-largest nicotine pouch brand in the United States with roughly 2% market share, and plans to expand its European presence to become the second-largest brand in the European Union by 2030. The rollout will begin in Britain, Ireland, Greece, Switzerland, and Romania in July, followed by additional launches across the Czech Republic, Poland, Portugal, Spain, Sweden, and Denmark later in 2026, with in-store retail expansion in the U.K. targeted for 2027.

    The company said it has secured manufacturing capacity in Lithuania for 20 million units in 2026 and 50 million units in 2027, and is also expanding supplier agreements to support production and distribution growth. ALP also entered a marketing partnership with former UFC champion Conor McGregor to support international expansion efforts.

  • ALP Partnership Gets Pouches Delivered “Almost Instantly”

    ALP Partnership Gets Pouches Delivered “Almost Instantly”

    ALP announced it has partnered with Gopuff to launch a new instant delivery feature via ALP’s website. ALP Supply Co. will be using Gopuff’s new “Powered by Gopuff” technology to help ALP customers get D2C orders “almost instantly.”

    Tucker Carlson’s ALP will now offer customers the ability to order nicotine pouches and get them delivered through Alppouch.com’s “Instant Shop,” which leverages Gopuff’s 200+ micro distribution centers across the United States to deliver goods in as little as 15 minutes.

    “Our new partnership with Gopuff is designed to put the customer first and to make ALP accessible to more adult American consumers than ever before,” said ALP co-founder Tucker Carlson, “Now you can scratch that itch with the ultimate fix, which is ALP!”

  • ALP Announces Two Online Partners for Pouches

    ALP Announces Two Online Partners for Pouches

    ALP Supply Co. LLC announced yesterday that it entered into a one-year agreement to use Nicokick and Northerner as its preferred online distribution partners in the U.S. for its nicotine pouches. ALP is a new venture jointly owned by Turning Point Brands and Tucker Carlson Network (TCN), while Nicokick and Northerner are both owned by Haypp Group.

    “As the leading online retailer for nicotine pouches, we’ve seen firsthand which products resonate with adult consumers,” said Sarah Krysalka, Senior Director of Commercial Partnerships and External Affairs at Haypp Group. “Based on our consumer research, we know ALP is set to be a huge success, and we’re proud to be ALP’s preferred online partner. This partnership not only expands ALP’s reach but also strengthens our commitment to meeting the evolving needs of adult consumers by providing a range of modern nicotine alternatives to traditional tobacco products.”

    One of the newest brands on the market, ALP nicotine pouches come in three strengths—3mg, 6mg, and 9mg—and four flavors, Chilled Mint, Mountain Wintergreen, Refreshing Chill, and Tropical Fruit. A limited introductory price will be available in both online stores.

    “The ALP movement is already proving unstoppable in the industry. Now, with our preferred online partnership with Nicokick and Northerner, even more adult consumers will have access to the best nicotine pouch in the market,” ALP co-founder Tucker Carlson said. “Shipped directly to doors, this partnership makes it easy for our fans. Nicokick’s loyalty program also offers our most enthusiastic customers more rewards.”