Healthcare Advocate Pleads for FCTC to Adopt THR

In advance of COP11 beginning November 17 in Geneva, South African healthcare consultant Professor Praneet Valodia, the director of Praneet Valodia Consulting, circulated a call for COP11 to adopt evidence-based, transformative policies, including the inclusion of tobacco harm reduction in global tobacco control frameworks. Valodia urged for the creation of independent scientific committees to review the evidence on non-combustible nicotine products and recommended that consumer experiences and expert opinions be considered in policy deliberations. He stressed that the COP should support local policymaking, provide reliable information to users, and align with Article 1d of the FCTC to meaningfully improve public health outcomes.

“I am hoping that COP11 will bring about transformative change in assisting over a billion smokers throughout the world,” he wrote. “There is a lack of evidence in South Africa to show a reduction in cigarette smoking because of interventions promoted in the FCTC. Considering the low adoption of the interventions in the FCTC and MPOWER measures, and the fact that the global smoking trends have not changed substantially after the FCTC’s adoption in 2003, it is time for tobacco harm reduction to become even more important.”

Valodia criticized past FCTC policies for their limited impact, particularly in low- and middle-income countries where conventional measures have not reduced smoking prevalence and often fail to address socio-economic realities.