French advocacy group Contre-Feu called for tighter regulation of e-cigarettes, accusing manufacturers of targeting young people through flavored products, packaging, and marketing. The group is pushing for measures including plain packaging, stricter rules on flavor naming, and a ban on online sales, citing survey data showing more than half of 13–16 year-olds are drawn to vaping by sweet or fruity flavors. The intervention comes as smoking rates decline in France, but vaping grows, with the market generating around €1.6 billion annually, highlighting concerns that nicotine companies are shifting focus to sustain demand among younger consumers.
French Group Urges Stricter Vape Controls, Plain Packaging
